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About Home for the Holidays
The holidays are not the same without a place to call home and the comforts that come with it. Yet, as affordability declines and economic inequality worsens, countless Georgians are being displaced or facing hunger as they sacrifice to make ends meet.
 
Home for the Holidays is an end-of-year campaign to raise unrestricted funds to help more Georgians in need and build a culture of compassion during a time when giving back is top of mind.

Throughout the campaign, we’ll be sharing stories and asking for community support on our social channels. You can help us raise awareness and engagement by interacting with these posts and sharing your own!

 

Here are a few easy ways to start:

 

1. Follow HOPE Atlanta on Instagram, Facebook, LinkedIn and Twitter, and subscribe to our blog and emails.

2. Like, comment, and share our posts with your social network.

3. Create your own post or email using the attached copy and graphics. Or, share your own stories of HOPE!

4. Create your own fundraising page, and invite your friends and family to join your team. Get started here.

 
Sample Social Media Copy

Caption

 

Many of us give back during the holidays or before the end-of-year tax deadline. Here’s why I hope you’ll join me in supporting HOPE Atlanta’s work to end #homelessness and #hunger.

 

➡️Around 10,000 Georgians experience homelessness daily.

➡️One in nine Georgians face hunger — a third of those are children.

➡️Atlanta has the second-greatest income inequality of any large U.S. city. 

➡️As temperatures plummet and viruses spread, our unsheltered neighbors face dangerous conditions.

➡️HOPE Atlanta has provided a lifeline for Georgians in crisis for 120+ years.

 

Now through 12/31, all donations will be matched dollar-for-dollar — up to $75,000! Please click here to donate and double your impact.

 

https://www.classy.org/campaign/home-for-the-holidays/c449257

 

Click image to download graphic.

 

 

Caption 

 

#Homelessness and #hunger have no place in our society; yet, they’re complex issues with no “one size fits all” answers. 

 

For more than 120 years, HOPE Atlanta has worked 1-1 with struggling neighbors to help them escape life on the streets, overcome their unique obstacles, and reclaim self-sufficiency. Please join me in providing HOPE this holiday season for people like Jackie — and the growing number of Georgians facing housing and food insecurity amid rising #housing costs and #inflation. Every gift makes a difference to someone in need. 

 

Now through 12/31, all donations will be matched dollar-for-dollar, up to $75,000!  Donate here: https://www.classy.org/campaign/home-for-the-holidays/c449621

 

Click image to download graphic.

 

 

Dear <first name>,

 

As we count our blessings during the holidays, I believe it’s essential to consider those in our communities who are less fortunate — like the many Georgians struggling with housing and food insecurity amid rising costs. It’s hard to imagine facing homelessness as temperatures plummet, but that’s the reality for far too many of our neighbors.

 

I hope you’ll join me in making a difference as we approach the end of 2022. I’m choosing to support HOPE Atlanta, a 122-year-old nonprofit that works directly with people experiencing homelessness and hunger.

 

A gift to HOPE Atlanta not only helps families and individuals who are struggling. Charitable gifts can be a great strategy to maximize tax advantages! And when you donate by the Dec. 31 tax deadline, your donation will be matched dollar-for-dollar (up to $75,000).

 

Click here to make your gift.

 

Thank you for your support.

 

Sincerely,
<name>

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HOPE Atlanta seeks to help Georgians avoid homelessness and hunger through a comprehensive approach that equips them with the tools for lifelong stability.  After combining with Action Ministries in 2021, our bold vision is to end homelessness and hunger for every Georgian.